Check out our latest news updates.
Market Update – November
November has seen excellent results for Paramount with strong seasons for The Masked Singer, The Amazing Race: Celebrity , Have You Been Paying Attention?, The Cheap Seats and Gogglebox. Plus, we’ve seen our biggest audiences ever for Matildas matches with the Asian…
We’re Unleashing The Power Of Content.
At Paramount Australia, we are committed to unleashing the power of content by connecting everyone, everywhere. We reach 16.2 million Australians every month across 10, 10, Nickelodeon 10 Play and Paramount+. We’ve got everyone’s attention and we’re doing more with it. Delivering…
We’re Supercharging Summer On 10 And 10 Play.
From the super sweet to the super romantic to superheroes, we’re supercharging summer on 10 and 10 Play with shows you’re going to love. The delicious and super sweet debut season of Dessert Masters is coming soon to 10 and 10 play….
Market Update
As we head into Q4, we’re excited to be welcoming the final shows in our strong programming and content slate for 2023 and showing you a glimpse of what lies ahead for 2024 on 10 and 10 Play. The Amazing Race: Celebrity…
Congratulations To The Best Creative And Marketing Teams Of 2023!
A massive congratulations are in order for our creative teams who took out an incredible nine Gold Promax ANZ awards and seven Silver awards across Network 10 and Paramount+. The Paramount+ marketing team led by Louise Crompton was awarded the marketing team…
The Only Way Is Up For 10 Play.
August Delivers 10 Play’s Biggest Month Ever! Hot on the heels of July’s record month, 10 Play once again reached new heights in August with its biggest monthly reach ever recorded in the VOZ dataset. 10 Play reached 2.52 million people, up…
AdSelector Supercharged The Super Mario Bros. Movie Campaign.
Premium Advertising Solution AdSelector, Supercharged The Super Mario Bros. Movie Campaign Paving The Way For Three New Interactive Ad Products For Paramount ANZ. AdSelector, powered by Innovid, one of Paramount Australia & New Zealand’s (ANZ) premium advertising solutions, changed the game for…
Transforming CTV Advertising With The Paramount Interactive Product Suite
Dive into a world where viewers don’t just watch, but engage. Welcome to Paramount Interactive, your gateway to the future of interactive ad experiences on the biggest screen in the house. AdSelector Pre-Roll with benefits. Spotlight your existing video content like never…
10 Turns It On For Brisbane Fashion Festival.
For the past 16 years, 10 has been a proud media partner with the Brisbane Fashion Festival and last week, 10 turned it on once again for the city’s most stylish event held at Brisbane city’s heart, King George Square. The Brisbane…
Kids Switch On Nick
Australian kids are loving our new Nickelodeon premium, free-to-air, multi-channel that launched on 1 August. It has rocketed up to the #1 commercial multi-channel in daytime for kids, up 42% year-on-year, and is giving families more Nick content they know and love,…