Our Peak Performance Continues… #1 Film Globally In 2022.
Since its release in May 2022, Top Gun: Maverick has broken all manner of box office records and has grossed over $1.4 billion, globally. Unashamedly a big-screen experience, Tom Cruise gives a peak performance reprising the role of Pete ‘Maverick’ Mitchell. Renowned for doing his own stunt work, Cruise wanted his co-stars Miles Teller, Monica Barbaro and Glen Powell to learn how to fly. They did just that.
Our Peak Performance Continues… TV’s Biggest 8.30pm Show.
The TV Week Logie award-winning comedy quiz show Have You Been Paying Attention?, continues its reign as TV’s biggest 8.30pm show. With an average audience of 1.05 million tuning in each week, Have You Been Paying Attention? delivers a peak performance thanks to its ability to spin headlines into punchlines as host Tom Gleisner, regular contestants Ed Kavalee and Sam Pang plus the biggest names in comedy and entertainment cover off the who, why, when, and where of a busy week.
Our Peak Performance Continues… #1 New Show In 2022.
Audiences couldn’t evade being captured by Australia’s #1 new show of 2022, Hunted, which garnered an average of 1.13 million viewers. But its peak performance continued to break records on broadcast and video on demand apprehending key advertising demographics.
Hunted was also #1 in its timeslot in total people, under 50s, 25 to 54s and 16 to 39s, it was 23% bigger than the competition across the series and had more than 160,000 BVOD viewers.
In even more arresting news, it will return with more edge of your seat antics, for a second heart-pounding season of hide and seek and we’re currently casting. So, if you think you have what it takes to evade being captured and want to be on Hunted season 2, go to 10play.com.au/casting
Our Peak Performance Continues… With A Fresh Line Up Of Shows.
With fresh formats for the super-fans and for the curious, we’re about to premiere and capture the imaginations and hearts of audiences. And dare we say it, our peak performance continues.
Get ready for love on the high seas as The Real Love Boat sets sail through the Mediterranean alongside a group of Australia’s most eligible singles. Host Darren McMullen, Cruise Director Hannah Ferrier, Head of Entertainment Daniel Doody, and Princess Cruises’ Captain Paolo Arrigo will be onboard to guide the way.
Only one couple can make it to the final port. Who will drop anchor and who will abandon ship?
Rethink the way you look at love with The Bachelors Australia, coming in hot with three times the romance, while Mirror Mirror, the latest program from Todd Sampson delves deeper into what daily rituals like internet scrolling can really do to us.
And Australia’s most talked about celebs (22 of them in fact!) will take on a whole new challenge in one of the world’s most successful television franchises The Challenge Australia.
Hosted by Brihony Dawson and filmed in Buenos Aires, Argentina, The Challenge Australia will see an algorithm randomly pair challengers to compete in gruelling physical contests, test strategies, survive eliminations, cutthroat alliances and steamy hook-ups to win daily challenges and eliminate their opponents. Want to see who the challenges are? Well click here to find out.
Think we’ve peaked? No way! One of Australia’s most popular television personalities, Rodger Corser, comes home to 10 as host of the brand-new heart-pounding psychological adventure series, The Traitors.
The enthralling and nail-biting series will see some of Australia’s most cunning contestants move into a grand heritage hotel set amongst a majestic garden estate and work as a team to complete dramatic and challenging missions that will win silver for their prize pot.
But not all is as it seems. Some of the contestants are secretly Traitors and these Traitors will attempt to lie, deceive, and manipulate their way to the prize by eradicating ‘loyal’ contestants.
Passionate fans and punters will flock to the biggest sporting moments on Paramount’s platforms – Network 10, 10 Play and Paramount+ – including the 2022/23 A-Leagues, Football, Australian MotoGP and the Melbourne Cup Carnival.
Our Peak Performance Continues… Through Strategic Partnerships.
From the big screen to small screen and every screen in between, Paramount ANZ’s mountain of platforms and content is for the buyers, for the partners, for the consumer and for our clients.
Paramount ANZ’s impactful integration is amplified by a robust ad product strategy and global business partnerships. Most recently, Paramount ANZ’s amplification partnership with Twitter has extended our reach to audiences beyond broadcast.
Also beyond broadcast are the big live events made possible through big partnerships such as Paramount+ teaming up with Sydney Vivid for the largest drone show the southern hemisphere has ever seen.
And our exclusive entertainment partnership with Qantas which sees Qantas customers able to access an incredible super-sized pipeline of must-see premium content from Paramount+, Australia’s fastest growing major streaming service.
The peak partnership sees unique stories, iconic stars and a mountain of entertainment available via a dedicated Paramount+ category within Qantas’ In-Flight Entertainment platform, which include wired in-seat services, Qantas supplied devices and the Qantas Entertainment App where available to customers on domestic and international Qantas flights.
And for the innovators, the creators and the primed, interactive and dynamic CTV creative is the next big opportunity for brands – delivering 6x engagement compared to interactive mobile. With more innovations in premium advertising products, it’s never been more impactful or measurable to advertise on BVOD.
Award winning premium advertising products on 10 Play has almost 6 million registered viewers interacting with impactful creative advertising guiding viewers from their favourite show to their favourite brand’s checkout.
Our Peak Performance Continues… Driven By Our Passionate Team.
At Paramount ANZ we celebrate diversity, foster inclusion and build belonging. We fundamentally believe that to entertain diverse audiences it requires a diverse notion of ideas. And it’s our passionate team that drives this. They bring fresh formats, ideas, innovation, fan favourites, global partnerships and multi-platform solutions to our audiences and clients, complemented by outstanding service and service delivery. Now, that’s what we call peak performance.
Source: OzTAM, Regional TAM, OzTAM National VPM, Total 7 Day Audience, 2022, #1 program based on post 8.30pm start times, primary commercial channels.
