Our castaways aren’t the only ones concerned with surviving right now, but they are the only ones with a finale coming on 30 March. As we grow closer to learning who will emerge on top after a grueling, conniving and absolutely brilliant season of Australian Survivor: All Stars, let’s take a look back at the highlights of the season in numbers.
Up to and including 24 March, Australian Survivor: All Stars has reached 33% of the population, or 5.86 million people, and lifted 10’s timeslot audience by 80% in under 50s and 46% in total people compared to the same nights in 2019. It is sitting at #2 in its timeslot in total people, under 50s and all key age groups (16 to 39s, 18 to 49s and 25 to 54s).
As consumer viewing behaviour shifts in the coming weeks, BVOD will become WFH’s best friend. But before that, Australian Survivor: All Stars still managed to reach its biggest seven-day BVOD ever, with two episodes reaching 99,000!
Overall, the season so far has managed to rack up a massive 169 million minutes viewed on 10 Play, up 12% compared with the same point in 2019. It is achieving a 88,000 seven-day BVOD rating, up 9% compared to the same point in 2019.
On top of all this, Australian Survivor: All Stars has 31% more viewers than a “cooking” show on another network, including 102% more viewers aged under 50. The tribe has spoken.