For the super-fans. For the new fans. For the curious.
Paramount Australia & New Zealand covers local and global content on the big screen and every screen in between.
Network 10 is the free-to-air television network that connects to the hearts and minds of audiences. Channel 10’s big Australian reality shows like MasterChef Australia, I’m A Celebrity… Get Me Out of Here!, The Bachelors Australia, Australian Survivor and The Amazing Race Australia capture the imaginations and hearts of audiences, and are soon to be joined by fresh formats such as Hunted, Traitors and The Real Love Boat Australia. Critical thinkers thrive on The Project and Have You Been Paying Attention? while light entertainment lovers warm their hearts with The Dog House Australia, First Dates Australia and everyone’s favourite couch critics, Gogglebox Australia.
For the trophy. For the big events. For the die-hard fans.
Passionate fans flock to the biggest sporting events on Paramount’s Network 10, 10 Play and Paramount+ – the A-Leagues, Football, the Formula One Australian Grand Prix, Australian Motorcycle Grand Prix and Melbourne Cup Carnival. Fans and punters come together on Paramount’s platforms for the biggest sporting moments in Australia.
In 2022, Network 10 brought Australia the first F1 Australian Grand Prix after two years of COVID disruption and rev-heads rejoiced with record crowds in Melbourne (419,000), reaching 3.19 million Australians across Network 10 and 10 Play.
Legends are born at the racing event of the year, the Melbourne Cup Carnival. Reaching just under 4 million Australians, the Melbourne Cup Carnival provides attendees, audiences and sponsors with a festival of racing, fashion and entertainment activity.
Network 10, 10 Play and Paramount+ is home to the most passionate and diverse football code in the world. A-Leagues and Emirates FA Cup have superseded subscriptions on 10 Play and Paramount+, particularly in those hard-to-reach demographics.
For the big events. For the big kids. For the individuals. For all of us.
From SpongeBob SquarePants to PAW Patrol to slime, the kid’s choice goes to Nickelodeon and Nick Jr. when it comes to entertainment. Nickelodeon puts kids first in everything it does, from events to products to its content, making it a household name.
For the bigger kids, iconic moments are spawned from MTV, with red carpets, reality moments and music movements. Creating household names since 1981, MTV connects global youth audiences through its iconic brands.
So, whether you dare to be (10) Bold, you’re looking to (10) Shake things up, ready to rock out with MTV or kick back with Nickelodeon, Paramount has the content for every, and any, occasion.
For the buyers. For the partners. For the consumer. For our clients.
From the big screen to small screen and every screen in between, Paramount ANZ’s mountain of platforms and content is for the buyers, for the partners, for the consumer and for our clients.
Network 10 and 10 Play’s impactful integration is amplified by a robust ad product strategy and global business partnerships. Most recently, Paramount’s amplification partnership with Twitter has extended our reach to audiences beyond broadcast. Also beyond broadcast are the big live events made possible through big partnerships such as Paramount+ teaming up with Sydney Vivid for the largest drone show the southern hemisphere has ever seen.
For the innovators. For the creators. For the primed.
Interactive and dynamic CTV creative is the next big opportunity for brands – delivering 6x engagement compared to interactive mobile. With more innovations in premium advertising products, it’s never been more impactful or measurable to advertise on BVOD.
Award winning premium advertising products on 10 Play has over 5.4 million registered viewers interacting with impactful creative advertising guiding viewers from their favourite show to their favourite brand’s checkout.
From the big screen to small screen and every screen in between, Paramount ANZ is bringing fresh formats, fan favourites, global partnerships and multi-platform solutions to its audiences and clients.
Want to know more? Contact your Paramount ANZ Sales rep today.